the objectives

To promote Indomaret’s personal care products and create fun ways for consumers to engage with the brands on social media To integrate Indomaret’s in-store promotions to online activations To gain a loyal consumer base of personal care products in Indomaret

our approach

1. We built a community portal www.sobatindomaret.com as a loyalty program for Indomaret Personal Care consumers where members are encouraged to participate in fun-filled activities or contests that involves various surprises and prizes.
2. A unique Point Reward system integrated with Indomaret's i-Kupon allows the users to to build a habit of purchasing Indomaret Personal Care products and actively logging in to play in Sobat Indomaret to collect points & claim rewards.
3. Thematic activities hosted on custom designed & developed campaign microsites are launched every couple of months in relation to Indomaret Personal Care’s in-store promotions.

our services

Social Media Management, Digital Campaign Activation, Video Production, Facebook Ads, YouTube Ads, Google Display Network

the results